In a groundbreaking transfer to boost buyer safety, FNB has launched Safe Name on the FNB App, enabling safer voice calls to customer support. This new function enhances the present Safe Chat performance, which was launched just a few years in the past for inquiries.
Safe Name operates on Voice over Web Protocol (VoIP), permitting voice calls by way of the Web. Notably, FNB has zero-rated Safe Name with main community operators, guaranteeing prospects don’t devour their information when making calls. This measure is especially essential in countering fraud practices like ‘Vishing,’ the place fraudsters impersonate monetary establishment officers to extract delicate data from shoppers.
Jacques Celliers, FNB CEO, emphasizes the significance of safe buyer interactions to construct a trusted digital platform. The Safe Chat function has been extremely profitable amongst prospects, however FNB acknowledges that some prospects favor verbal communication. Therefore, enabling such interactions with correct buyer authentication, freed from cost, turns into important.
FNB continues to attempt for improved two-way communication with prospects and plans to boost outbound communication to additional defend in opposition to phishing and vishing dangers. The financial institution has seen outstanding progress in digital logins and interactions on its platform, with thousands and thousands of consumers utilizing it not just for monetary providers but in addition for way of life providers like managing telco wants and buying pre-paid providers and sensible units.