Amazon Prime Video emblem displayed on a telephone display and Amazon Prime Video web site displayed on a display within the background are seen on this illustration photograph taken in Krakow, Poland on July 26, 2022.
Nurphoto | Getty Pictures
Amazon‘s Prime Video has received the unique rights to stream a Nationwide Soccer League playoff recreation subsequent season, a supply accustomed to the matter instructed CNBC.
The corporate earned the fitting to safe the sport by hitting sure viewership metrics this previous season as a part of its “Thursday Evening Soccer” settlement with the league, the supply stated. In 2021, Amazon agreed to pay about $1 billion a yr for the unique rights to Thursday Evening Soccer.
Final month, NBCUniversal’s Peacock confirmed an NFL Wild Card recreation between the Kansas Metropolis Chiefs and the Miami Dolphins, marking the primary time a playoff recreation was broadcast solely on a streaming service.
NBCUniversal had appeared to maintain the streaming-only playoff matchup subsequent season, in response to The Wall Road Journal, which first reported on Amazon’s newest cope with the the NFL.
Amazon and the NFL declined to remark. A consultant from NBCUniversal did not instantly reply to a request for remark.
Amazon is betting closely on sports activities broadcasting with the hope that it’s going to increase its Prime membership. The Prime subscription program, which expenses $139 per yr for a bunch of perks together with free transport, now has some 200 million subscribers worldwide. Amazon has stated there are 80 million energetic Prime Video households within the U.S.
— CNBC’s Stephen Desaulniers contributed reporting.
Disclosure: NBCUniversal is the mother or father firm of Peacock and CNBC
WATCH: Contained in the NFL’s streaming transformation
